WORKFLOW FOR CONTENT CREATION
MEDIA NEUTRAL CONTENT CREATION FOR STORYTELLING
With the content creation module, teams can collaborate in the workflow to collect and create media-neutral storytelling content. This content can ultimately be adapted specifically for the channels.
Do you also want to create your content media-neutral so that you can easily publish it at any time to any channel?
NCOI wanted to be able to manage and publish all marketing content for digital and offline (print) independently of the channel and independent of the brand. NCOI was looking for a platform to enrich its back office content with commercial texts and images so that they can be published to the online and offline channels for all brands.
Vereniging van Arts en Auto, VvAA, was looking for an it partner who could support the editorial and design processes both functionally and moderately. Graphit guided VvAA in the implementation of a tailor-made editorial workflow with image bank from the cloud.
CRV creates a lot of rich content that appeals to the imagination, such as catalogs, videos and infographics. But the organization lacked a strong tool that provides control over these productions. “We wanted to work effectively with our foreign colleagues and distributors and roll out our material to them in a coordinated way,” explains Mirjam.
WHAT DOES THIS MEAN FOR YOUR ORGANIZATION?
Do you also want a streamlined workflow to allow content creation teams to work together even more efficiently? We would be happy to make an appointment with you to discuss the possibilities for your organization.