HOW MARKETING AGENCIES CAN IMPROVE TIME-TO-MARKET AND SAVE MONEY WITH DAM
Spent a lot of time searching and finding the right files for your customer? And do you get a lot of questions from customers whether content creation can be even faster and more efficient? With a Digital Asset Management platform you can quickly and easily share all digital (brand) assets and content, such as photos, illustrations, logos, videos, audio, presentations, copy and designs with your colleagues (internally) and with the teams at your place. customers (external). By collaborating more efficiently between all parties involved, you can explicitly save costs, speed up the time to market and ultimately easily share rich visual content anywhere and anytime. But despite all its advantages, DAM systems remain underused in the agency world. In this white paper, we discuss some of the common pain points that agencies today experience when it comes to storing, sharing and managing their digital files, and how a DAM can provide quick and easy relief.
Gassan has an internal DTP studio that develops all kinds of communication tools, such as brochures and price lists. Drawing up these price lists was a very laborious process with many correction rounds. Due to the increasing use of mobile, social and internet, the DTP studio was running out of time. Read how Paginator (EasyCatalog) now automates repetitive layout tasks.
Recently the name 'Multimedia Publisher VPRO Guide' was created. This expresses an ambition: in addition to the paper guide, this branch of the VPRO also wants to develop digital activities. This turned out to require a multichannel platform for content creation, publication and management.