Build a foundation for creating, managing and being able to use all your content every time.
The way to appeal to consumers and readers is to provide them with the content they need to make choices. Marketers and content specialists are able to reach far more consumers than ever before, as content sharing across more and more channels has become easier, faster and cheaper.
This ebook draws on in-depth conversations with WoodWing customers, partners and executives and shares their thoughts, advice and insights on future trends.
What you can expect: How do you address yourself to multiple target groups and how do you interact? How do you monetize content in a world where free content is the norm. Why you should rethink the roles of content teams and partner relationships How can you take advantage of new content technologies.
Vereniging van Arts en Auto, VvAA, was looking for an it partner who could support the editorial and design processes both functionally and moderately. Graphit guided VvAA in the implementation of a tailor-made editorial workflow with image bank from the cloud.
Yamaha Motor Europe with Publication Organizer serves 24/7 distributors and dealers in 26 European countries with full localized marketing materials. In addition, all visual content is managed in the integrated DAM and made accessible to the website and the press room. By using the platform, Yamaha has been able to save enormously on operational costs and the time to market of product releases and campaigns has been drastically reduced.
Misset has opted for the Woodwing best of breed solution to make its editors work “web first”. The platform implemented by Graphit is at the heart of content creation for web and for print.
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