eBook - The Future of Content

Build a foundation for creating, managing and being able to use all your content every time.

The way to appeal to consumers and readers is to provide them with the content they need to make choices. Marketers and content specialists are able to reach far more consumers than ever before, as content sharing across more and more channels has become easier, faster and cheaper.

This ebook draws on in-depth conversations with WoodWing customers, partners and executives and shares their thoughts, advice and insights on future trends.

What you can expect: How do you address yourself to multiple target groups and how do you interact? How do you monetize content in a world where free content is the norm. Why you should rethink the roles of content teams and partner relationships How can you take advantage of new content technologies.