Recently the name 'Multimedia Publisher VPRO Guide' was created. This expresses an ambition: in addition to the paper guide, this branch of the VPRO also wants to develop digital activities. This turned out to require a multichannel platform for content creation, publication and management.
Quantore is a cooperative and the house brand of more than 400 office retailers in the Netherlands.
The range includes more than 24,000 office supplies. Various catalogs are drawn up every year to support sales. Read how Graphit helped with the automatic layout of their various catalogs in InDesign.
Casa has an internal design and photo studio that daily creates all promotional content for the website and for the door-to-door brochures. Given the large and ever-changing range, it was essential to set up an image bank, or a digital asset management system for managing and publishing all content for the website, the folders and for the Point of Sale material.