“We were looking for a central place where we can store all the images - without a server becoming overcrowded. Then you want to be able to find the material properly. These are two elements that help our designers enormously when working on the marketing campaigns. ”Within the marketing campaign, GRS Retail offers its members the opportunity to tailor the marketing resources to their own garden center and their local market area. For example, it is possible to adjust the promotional sales price in the brochures, extra pages can be added and it is even possible to put a specific product on the front page. To make this possible, visual material must be immediately available to the entrepreneurs.
Bol.com is one of the most popular (web) stores in the Netherlands and Belgium and is also the market leader in the online sale of books, entertainment, electrical appliances and toys.
Detailresult has chosen Woodwing Assets to manage and distribute all visual material and artwork.
In addition, the folders are created semi-automatically using Adobe InDesign and Paginator (EasyCatalog).
Yamaha Motor Europe with Publication Organizer serves 24/7 distributors and dealers in 26 European countries with full localized marketing materials. In addition, all visual content is managed in the integrated DAM and made accessible to the website and the press room. By using the platform, Yamaha has been able to save enormously on operational costs and the time to market of product releases and campaigns has been drastically reduced.