Gassan Diamonds is a Dutch diamond and jewelry trade. Gassan stands for diamonds, jewelery and luxury watches. The Gassan brand has represented handicraft, proven quality and reliability for more than 70 years. Gassan has offices in Amsterdam, Schiphol and Singapore.

THE CHALLENGE

Gassan has an internal DTP studio that develops all kinds of communication tools, such as brochures and price lists. The preparation of these price lists was a very laborious process with many correction rounds. Due to the increase in the communication channels used, including mobile, social and internet, the DTP studio was increasingly short of time for making all communication expressions.

THE WORKOUT

EasyCatalog

Gassan has opted for an Automatic Layout solution based on EasyCatalog and InDesign. Through links with the ERP system, all product information, commercial information and visual material are automatically combined in a template. As a result, the DTP studio does not have to manually enter all updated data.

The workout consisted of:

  • analysis
  • design
  • implementation
  • creation of templates
  • training

THE RESULTS

Higher ROI from marketing assets
Dedicated service desk
Lower process costs
Stable work processes
Secure data storage

THE RESULTS

Dedicated service desk
Lower process costs
Stable work processes
Secure data storage

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