CASE: ANWB

The starting point was to set up a media neutral editorial workflow from which both the web publications and print publications can be controlled. A second objective was to organize the editorial process in such a way that this would lead to improved efficiency. Together with Graphit we have chosen to WoodWing Studio and Woodwing Assets to deploy. In Assets, all images, InDesign files and texts that are used during the production of the magazines (including autokampioen) in Woodwing Studio (content creation and publication platform) are archived. In addition, Assets has been implemented within the ANWB workflow as a delivery portal for all kinds of content. WoodWing Studio and Assets work very intuitively for both editing and design. The workflow module offers a total overview of current productions. The platform is hosted by Graphit for the ANWB. Graphit provides a stable and reliable environment while the various content creation teams of ANWB can work on their productions without any worries.