The foundation from which the department operates: A solid
Digital Asset Management.
"Our team now spends much less time on recurring, manual tasks and more on research and creativity. That way we can add much more value. ” According to Pietro.
Workflow
Since the product design team Graphit's DAM solution
Woodwing Assets used, Albelli has significantly improved its workflow.
“We used to run through twenty-seven
steps to get a new product going live in our galleries, ” Pietro explains. “
Now this takes significantly less time because of the process
faster and more scalable. We are also still working on reducing
the number of steps. Ultimately, this will become two. ”
Decision
About three years ago, Albelli started looking for a new partner who could provide a digital asset management solution.
“We took a long time
about making a decision. What we especially like about WoodWing Assets is that it is fully customizable to meet the needs of
Albelli. We also like Graphit's pragmatic approach. In front of
these types of projects it is important to have face-to-face meetings
and keep the lines short. The purposefulness and the
Graphit's pragmatism is a big plus in our collaboration. ”
OPPORTUNITIES FOR GROWTH IN THE NEAR FUTURE
The role of WoodWing Assets is very important to Albelli's business proposition.
“Currently only our team and the IT department are using it
platform, but we plan to expand its use, ”
says Pietro. He sees opportunities for growth in the near future:
“As soon as we have completed our project, we want the platform
make available to the marketing team, which is spread all over
Europe."
Pietro is happy with the DAM solution
WoodWing Assets:
“It has enabled us to greatly improve our product and process. I am very satisfied with our collaboration ”. 
