PRODUCT INFORMATION MANAGEMENT
Product Information Management (PIM) provides the central creation and management of and access to all product-related information at SKU level, in a segmented, clustered or hierarchical way. This makes the creation of content and marketing collateral easier, faster and more consistent. Digital channels can be updated in real time and the cost of updating hard-copy, product-related communication materials is reduced. Product Information Management ensures that manuals, brochures and price lists, for example, can be automatically (individually) produced.
inRiver is headquartered in Malmö, Sweden, with offices in Chicago, London, Amsterdam, Stockholm, Phoenix, Taipei and Istanbul. inRiver helps B2C and B2B multi-channel commerce and marketing professionals tell perfect product stories across all sales channels. The inRiver PIM platform radically facilitates the creation, handling and distribution of perfect product information for a world-class customer experience in all channels, in multiple languages.
65Bit is the company behind EasyCatalog, EasyCatalog allows you to connect designs in Adobe InDesign with structured data sources like XML, CSV ore even directly connect to PIM solutions.
With EasyCatalog brands are able to create automatically pricelists, brochures and catalogues. EasyCatalog ia a worldwide standard Adobe InDesgn based database publishing.
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